The Independent Marketplace

Jonathan Dana, film executive, producer's rep, and independent producers, exhibitors, and executives from independent film and distribution companies. The good news is that more independent films have been produced in recent years than ever before (from 350 dramatic titles two years ago to an astounding 600 this year). But unfortunately, the good news is also the bad news. Few of these films will ever find their way to the marketplace and in fact, the forty-plus independent films in release this year alone have created, in some people's mind, a "glut". Are there too many independent films in the marketplace? Is there actually a consciousness of film as "independent" on the part of the public when picking a movie to spend their hard-earned money on? Dana and his colleagues will discuss the number of theatrical releases, issues of mainstream independent filmmaking, big and small distribution companies, problems of availability of theaters, and issues relating to the growing expenses of marketing and distributing any film, regardless of budget. The only thing certain about the independent marketplace is that it changes every year.

Credits

Jonathan Dana
Panelist
 
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